We help Wilson & Fish generate on average 60+ online enquiries per month
Wilson & Fish are a long-standing MLT client specialising in executry. As their market has become increasingly competitive, they have required comprehensive digital marketing support.
Our strategy for Wilson & Fish has been to implement a content-driven SEO strategy, together with sophisticated PPC campaigns and an optimised ‘satellite site’. We aimed to target as wide a spread of keywords as possible (including targeting ‘probate’ terms which, while not the correct term in Scots law is still a common search term).
As a result, we have been helping Wilson & Fish grow into one of Scotland’s leading providers of executry legal services in Scotland, with us generating on average 60+ online enquiries per month. With the firm’s relatively high internal conversion rates, this translates into a significant volume of new business for the firm each month.