Social Media Marketing has become unavoidable for businesses throughout the UK, and as our Social Media Expert Stacy Nelson stated in her latest blog ‘law firms without a social media marketing strategy are missing out on a good chunk of business.’
Social Media Marketing has become unavoidable for businesses throughout the UK, and as our Social Media Expert Stacy Nelson stated in her latest blog ‘law firms without a social media marketing strategy are missing out on a good chunk of business.’
For many businesses, not having an online presence in today’s technology-focused culture is unthinkable. Offline advertising, repeat business and word-of-mouth are undeniably important. But when you consider the number of people who turn to the internet to search for any and every service imaginable, you’d be mad not to invest in developing your brand and business online.
To win legal business against ABS competitors who are already skilled retailers, lawyers will have become expert in such things as “networking, selling, social media, internet marketing, branding”. We explain why lawyers are being urged to take online marketing initiative in a recent article in Legal Futures. Our 'online business generation' report referred to in the article will be available soon and we'll notify you here on our blog.
When working with law firms to measure the ROI on their social media use, one of the useful tools we use is the url shortener bitly. It was therefore interesting to read Bitly's latest blog about how long a social media link is “alive” before people stop caring or, more accurately, how long before people stop clicking through the link.
