Moore Legal Technology's Blog

January is a peculiar month in the online legal marketing world. Without fail, every year, web traffic for ‘divorce’ tends to skyrocket after Christmas and into January and through to March. While separating couples are experiencing misery (well, in some cases relief) when going through a break-up or divorce in January, savvy internet marketers see opportunities for their family law firm clients online. And it’s important to act on such a seasonal variation, a time when generating family law advice and divorce leads can make or break a family law practice’s bottom line for the year ahead. 

We recently interviewed some great candidates for a summer internship at Moore Legal Technology and as part of this, we invited the candidates to write a blog post regarding online marketing and the challenges faced by law firms today. We thought it would be useful, given the amount of work they put in, to share their posts here and give each of them some well-deserved recognition and appreciation for their posts. 

"What do you do for a living?" When you are asked this, you might reply that you are a lawyer or a solicitor. You might also respond with your particular practice area or specialism. You might also explain a little bit about what it is you do most, especially if the person seems interested.