Driving success online since 2003 

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03333 442 722

Moore Legal Technology's Blog

Welcome to our blog. Here we'll post news and updates which relate to our core business of helping law firms grow.

Is your law firm winning clients from blogs and social media? It should be.

We work with many law firms in the UK to optimise their websites and blogs for search engines through advanced SEO techniques and we manage and advise on social media campaigns. The end goal is always to generate more laser-targeted leads and enquiries for our clients.

It therefore comes as no surprise to hear that 4 in 10 law firms in the US are reporting winning new clients through blogging and social media. The news comes through ALM’s Legal Intelligence report on law firms’ use of blogs and other social media ($499 to download) via Daryn Teague (@darynteague), as picked up by one of the leading authorities on legal blogging, Kevin O’Keefe, in his article 40% of Law Firms and Attorneys Get Clients From Blogs and Social Media.

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Finding Success Online - Interview With Spodek Law, NY

Finding Success Online - Interview With Spodek Law, NY
law firms instagram

We are always looking to keep our client’s online marketing strategies unique, engaging and ultimately successful. One of the ways in which we aim to cultivate such strategies is by engaging with the legal community and pioneering new ways of generating business online.

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An Introduction to Paid Social for Law Firms

An Introduction to Paid Social for Law Firms
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Social Media Marketing has become unavoidable for businesses throughout the UK, and as our Social Media Expert Stacy Nelson stated in her latest blog ‘law firms without a social media marketing strategy are missing out on a good chunk of business.’ 

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Social Media for Law Firms: Benefits, Risks and Generating Business Online

Social Media for Law Firms: Benefits, Risks and Generating Business Online

This article was first published by Howden Insurance Brokers, and is re-published here with permission.


 Solicitors are risk averse by nature, and the perceived risks of social media marketing can put a lot of law firms off. However, social media is becoming ever more prevalent in modern culture. This head-in-the-sand approach could mean law firms without a social media marketing strategy are missing out on a good chunk of business.

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Online Reviews for Law Firms

Online Reviews for Law Firms

“My law firm has a bad review online. Can you delete it?”

We get asked this question all the time. Unfortunately, there’s not a lot we can do to get rid of negative reviews. Google, Facebook and review services such as Trustpilot, get companies reporting bad reviews all the time, and it has to be genuinely libellous or inappropriate to get them to take action.

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Twitter Upgrade: “Quote Tweet” or Retweet with Comments

Twitter Upgrade: “Quote Tweet” or Retweet with Comments
social media for law firms uk

Twitter continued to improve user experience last week by launching a new option to quote Tweet.

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Shining a Light on Dark Social for Law Firms

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It's no secret that online marketing is a moving target. The internet, and especially search engines & social media, are constantly evolving. It's our job to keep up with these changes.

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Barclays Harnesses Social Media for Banking – Can Law Firms do the Same?

Transfer Money Using Twitter
Twitter for Lawyers

While some might still think social media is a passing fad, Barclays have recognised the importance of social media for business marketing, entertainment and ... banking?

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4 Ways Twitter Analytics Will Improve the Bottom Line for Law Firms

Twitter Strategy for Law Firms
Moore Legal Twitter Analytics

You might have seen that Twitter has launched a new native analytics dashboard for organic Tweets.

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Social media and the tremendous potential for lawyers: Stephen and Gavin interviewed for Thomson Reuters' LegalPD

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Every week, more law firms and lawyers use social media to develop their business. For those solicitors looking to learn more about the benefits and best practices of social media, Sweet and Maxwell (Thomson Reuters) interviewed Stephen, I and a few other lawyers and social media enthusiasts for their LegalPD.com website (see the screenshots in this post and visit the links below to watch the video).

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Law firms and social media – The risks and the rewards…

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Earlier this week I was invited to attend a crisis handling workshop delivered by Julie Moulsdale and her wonderful team at Perceptive Partners.

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Social media advertising revenues to reach £5 billion by 2016

A recent study from BIA/Kelsey forecasts that social media advertisement revenues will reach over $9.2 billion (over £5 billion) by 2016 in the US alone, as reported in Marketing Pilgrim.

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Social media and the new golf course for law firms: MLT comments in Legal Futures

To win legal business against ABS competitors who are already skilled retailers, lawyers will have become expert in such things as “networking, selling, social media, internet marketing, branding”. We explain why lawyers are being urged to take online marketing initiative in a recent article in Legal Futures. Our 'online business generation' report referred to in the article will be available soon and we'll notify you here on our blog.

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Third of SMEs spending £525 per month on average for social media management services

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Around one third of small and medium sized businesses are spending an average of $845 per month (the equivalent of £525 per month) on social media management tools or services and 87 percent of SMEs surveyed recently believe social media has been "somewhat helpful" or "helped a great deal" for their business, according to new research, as published in ZDNet.

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Google Plus for Lawyers & Professionals: Initial Thoughts

It may have been only recently that your law firm or business has been encouraging you to become familiar with social network platforms such as Twitter or Linkedin. Indeed it may have been only recently that you feel that you have mastered the basics, grown a sizeable following or even made connections that have led to business for your practice.

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Twitter now a KEY referral source for lawyers

Twitter is now a key referral source for lawyers, as Legal Futures reports. New research conducted for Orange Business reveals that there has been a massive increase in people asking for recommendations of professional services providers through Twitter - and solicitors are near the top of the list.

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MLT's client's blog one of the Top 10 Best New Blogs of 2011

We are pleased to announce that our clients, LawCloud, for which we provide social media consultancy services, have had their LawCloudComputing blog listed by Computer Weekly as one of the top 10 best new blogs of 2011.

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A new version of Twitter is on its way

Twitter Marmite Image

A new version of Twitter is being rolled out in the next couple of weeks. Explained in more detail through the subdomain Fly.Twitter.com the new version of Twitter has been released already for Android, iPhone and Tweetdeck users, with the full version to appear in the next few weeks.

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Increasing your Click-Through Rate (CTR) on Twitter

If you are trying to drive more traffic to your website, it is a good idea to share links to articles or other pages on your website through social media channels. And when you do so, you will want to increase your click-through rate ("CTR"), i.e. the rate at which others click-through your links to arrive at your website. You may think that sharing a link with hundreds or thousands of followers, on Twitter for instance, will naturally result in many clicks through to your website. It is, however, not quite as easy as that and there are some additional tips to consider when sharing links.

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If your law firm has a blog, knowing how Google works can help

How Google Works.

For those lawyers interested in boosting their law firm's presence on the web, particularly those using blogs to do so, it is important to know about SEO ("search engine optimisation") or, at least, know that you can trust your online business generation consultant to understand it proficiently.

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