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03333 442 722

Moore Legal Technology's Blog

Welcome to our blog. Here we'll post news and updates which relate to our core business of helping law firms grow.

Evolving SEO: Succeeding Online in 2017

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At Moore Legal Technology, we pride ourselves on being one step ahead in the digital marketing world. While it won’t be necessary to alter your entire online marketing strategy this year, it is clear that SEO techniques should become more forward-thinking, slick and more in-line with user experience/intent. In this blog we have outlined a few of the main predictions for law firm search engine optimisation in 2017.

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Joomla! Vs WordPress for Great SEO for Law Firms - Which is Best?

Joomla! Vs WordPress for Great SEO for Law Firms - Which is Best?
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The question of which CMS is best for SEO has been a rather touchy subject on the internet in the past couple of months. Many developers and SEO experts have been telling clients that you absolutely need a certain type of CMS, or certain combination of plugins to get excellent SEO results from your website. As Moore Legal Technology’s Head of Development and Support, in this post I’ll explore some of the key points of contention and explain what we think is the right approach when considering what CMS (if any) is the best one to achieve great SEO results for your law firm.

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Content Marketing For Law Firms: How to Maximise Your Firm's Potential With A Killer Content Strategy

Content Marketing For Law Firms: How to Maximise Your Firm's Potential With A Killer Content Strategy
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In this post, I’m going to look at how law firms can generate more leads with an online strategy which will increase web traffic to your site, and convert a greater percentage of that traffic into leads. I will be using the classic ‘sales funnel’ analogy, where an optimum ‘customer journey’ is mapped out for each type of customer; the end goal of course being that all important enquiry. The purpose of this exercise is to gain a deeper understanding of the sales process involved in each type of customer journey for your potential client base, and to highlight the opportunities to improve these processes.

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Law Firm Search Engine Optimisation (SEO) - Top 5 Tips to ensure people are clicking on your website

Law Firm Search Engine Optimisation (SEO) - Top 5 Tips to ensure people are clicking on your website
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With the ever increasing competition of law firms online, it’s important now more than ever to ensure your law firm is getting found. Stay one step ahead of your competitors by doing these 5 simple steps that will improve your law firm’s website rankings in Google.

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Freelance Legal Sector Content Writers Wanted – Open Day 22nd October, 9.30am

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Do you have the legal content skills to help Moore Legal Technology succeed? We are one of the UK’s leading online business generation consultancies for the legal sector.

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Lawyers Establishing Authority Through Excellent Content Marketing

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Leading business development consultant to lawyers and law firms in the UK Stephen Gold has published a number of new opinion pieces in the Journal of The Law Society of Scotland. In his latest piece, entitled Head and Shoulders Above: It’s visible experts who see off the competition, Stephen outlines how lawyers and professionals can win influence in a crowded marketplace; how they can establish authority and become ‘visible experts’.

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