Driving success online since 2003 

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Moore Legal Technology's Blog

Welcome to our blog. Here we'll post news and updates which relate to our core business of helping law firms grow.
I have many years' experience in corporate communications environments both in the UK and abroad and joined Moore Legal Technology as a Director in 2013 following specialist in-house law firm marketing and business development roles manager roles. Connect with Chris

SRA Law Firm Pricing Publication Advice - Getting your law firm’s website ready for the SRA’s new transparency standards

SRA Law Firm Pricing Publication Advice

You will no doubt by now be aware that the LSB has approved new rules proposed by the SRA requiring law firms to publish price and service information on their website, in an accessible and prominent location, for certain areas of law, namely:

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778 Hits

Moore Legal Technology announces new appointments

your law firm success helping law firms grow digital marketing uk
Moore Legal Technology is delighted to announce several new hires and employee promotions to support increased demand for our services both within the UK and internationally.

We welcome to our team Customer Success Managers Emily McDonald and Aimen Hassan, Designer Louise Baxter, Marketing Automation and Data Analyst Matt Mikovic, Digital Marketing Assistant Andrew Warnock and Grace Kerr in Accounts.

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350 Hits

Have you lost control of your law firm’s online narrative?

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Follow these practical tips to find out how your law firm currently presents online and what you can do to ensure that the internet is working for you, not against you.

I recently read a couple of articles published on Legal Futures that got me thinking about the importance of establishing trust and authority for lawyers.

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470 Hits

Transforming legal sector challenges into opportunities for growth

The Moore Legal Technology team creating growth opportunities from legal sector challenges

A recent article from Legal Futures highlights how small and mid-sized law firms are experiencing falling income and lower levels of profitability.

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703 Hits

Marketing your law firm in the digital age – the questions that lawyers are asking

We were delighted to be asked to form part of a panel of legal sector business development experts at the Law Society Civil Litigation Autumn Conference last year, tasked with delivering some practical tactics that law firms can employ to win more business from new and existing clients.

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1065 Hits

Boost your law firm’s business development by analysing new business wins

moore legal technology your law firm success

Do you find that converting prospects who have already begun comparing your law firm with others is difficult? What is easier, according to Craig Elias in his book “Shift”, is selling to prospects who are in the “window of dissatisfaction”. 

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714 Hits

Moore Legal Technology – Helping law firms succeed online since 2003

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Moore Legal Technology is excited and proud to be celebrating its 15th year in business. 2003! A life time ago when it comes to the evolution of the digital marketing, never mind the changes that the legal sector has gone through in that time. A time before Facebook, twitter, Gmail, the iPhone, before inbound marketing had a name, and long before the financial crash forced lawyers to look more closely at finding new ways of generating business. 

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799 Hits

Moore Legal Technology experiences international growth

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It’s been an exciting start to the year for Moore Legal Technology, with new clients from the Cayman Islands and Malta joining our expanding client roster.

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904 Hits

2018 and beyond: Our Legal Futures…

Legal Futures Blog Cover

It’s that time of year again. Thinking about what’s gone before us and planning for the future - looking at what we do, how we do it, and more importantly, who we do it for.

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1110 Hits

The value of legal directories for your law firm

Directory season isn’t too far away and many of you will have the submission process on your radar, along with that familiar tightening of the stomach and slight cold sweat as you remember last year’s mad dash to the finish line on deadline day (the one you promised would never happen again the previous year.)Whilst it’s always nice to be recognised for your hard work, it’s important to understand why you’re pursuing a certain award or status. Our new Insight, "Are legal awards and directories worthwhile for your firm?" asks the question, would the time and effort involved in the submission process be better directed elsewhere? 
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596 Hits

Marketing your law firm in the digital age - 10 top tips

Law Firm Success

Following recent law firm ‘merger’ and administration announcements north of the border, well-kent names such as Maclay Murray & Spens, Pagan Osborne and Hamilton Burns will cease to be a part of the Scottish Legal firmament.

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614 Hits

Make your mark - Personal branding for barristers

Personal Branding Tips for Barristers Advocates UK

If your professional success hinges on the perception on you as an individual more so that the name of the organisation you work for/with, then your personal brand becomes of crucial importance. This article looks at how barristers can start to develop their own personal brand.

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612 Hits

How can your law firm stand out in a crowded market?

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How can you distinguish your law firm’s offering from that of a multitude of other law firms offering similar services at a similar price?

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1799 Hits

Peloton Communications announce launch of Client.ID - Demand Generation for Law Firms

client id logo lrg 01

Peloton Communications is delighted to announce the latest addition to our group of companies – Smart marketing automation software and demand generation provider, Client.ID.

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877 Hits

Future proofing your law firm against Legal Aid cuts

legal aid cuts

More than ever before, firms that provide legal aid need to find alternative revenue streams. In England and Wales, the effects of LASPO are still being felt. North of the border, the Law Society of Scotland are expressing concern about the proposed cuts to legal aid announced in December's 2016's Scottish budget. As such, law firms that provide legal aid services throughout the UK need to look at ways in which they can future proof.

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1207 Hits

Moore Legal Technology and Your Law Firm Success™

Moore Legal Technology and Your Law Firm Success™

New look, new approach, same focus on results.

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1254 Hits

Barristers warned by Bar Council re online marketing

legal online marketing law firms uk

The legal sector continues, in our experience, to lag behind other sectors when it comes to using the Internet effectively from a marketing and business development perspective.

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719 Hits

Planning Your Law Firm’s Success In 2017

law firm sucess in 2017

Are any or all the items in the list below among your primary business objectives for 2017?:-

  • Increasing your turnover; 
  • Enhancing your brand; 
  • Improving your efficiency; 
  • Future proofing your firm?
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835 Hits

Law firm websites for £500

Law firm websites for £500

We were recently invited to attend a meeting in London with a well-respected law firm with a tremendous history of working on high-profile cases that attract widespread media interest. The firm’s reputation in the market in which they operate is well established and the clientele they act for and type of instruction they receive has undoubtedly evolved with the times. There is however one aspect of their business that hasn’t evolved, and with one eye to the future, they contacted us to ask how they could improve their online presence with a view to attracting more clients.

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1681 Hits

Spinning plates – the life and times of an in-house legal marketing professional

digital marketing law firms inhouse marketers

Increasingly, we find ourselves speaking to law firms that have an in-house marketing resource. Coming from an in-house law firm marketing background myself, I find it heartening that law firms are recognising the value of having in-house marketing support during these times of unprecedented change in the legal profession. I have worked with some incredibly talented marketing professionals within law firms, professionals who have achieved a seat at the top table of their respective firms and who consistently make a tangible difference to their firm’s bottom line. Increasingly, I’m glad to say, having spoken with many legal sector marketing professionals over the past couple of years, marketing within law firms is increasingly being viewed as an investment, not an expense.

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1934 Hits

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