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Moore Legal Technology's Blog

Welcome to our blog. Here we'll post news and updates which relate to our core business of helping law firms grow.

Bogus Law Firms on the Rise – 5 Tips for Handling Your Online Reputation Management

Bogus Law Firms on the Rise – 5 Tips for Handling Your Online Reputation Management

Both the Law Society of Scotland and the Solicitors Regulation Authority (SRA) have published warnings about the rise of bogus law firms across the UK. The SRA notes that over 700 reports of such fake firms have been made in the past year, an annual increase of over 25%, and the Law Society of Scotland have noted similar patterns emerging. But what can law firms do if they’re subjected to what is effectively online identity theft?

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Search Update: Google Closes The Door

google algorithm update doorway pages2

Google have made the recent announcement that they have updated their ranking algorithm in a bid to prevent ‘spammy’ doorway pages.

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Urgent! Is Your Law Firm Website Mobile Friendly?

Google Mobile Friendly Update
responsive mobile friendly website design

Are your website’s landing pages mobile-friendly? If you’re not sure, find out by checking your landing page URLs on Google’s Mobile Friendly Test.

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Barclays Harnesses Social Media for Banking – Can Law Firms do the Same?

Transfer Money Using Twitter
Twitter for Lawyers

While some might still think social media is a passing fad, Barclays have recognised the importance of social media for business marketing, entertainment and ... banking?

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Top 10 Ways to Grow Your Law Firm in the Digital Age

Top 10 Ways to Grow Your Law Firm in the Digital Age

The legal sector continues to evolve at a rapid pace. New entrants to market, regulatory changes and the increasingly varied needs of clients means that if today your law firm is standing still, then most probably you are already going backwards. Below are our top tips on growing your law firm in the digital age.

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Converting Website Design – What Lawyers Need to Grow Their Business

converting website design

Having been immersed in many web design projects for law firms both in the UK and internationally (having put 50+ new sites going live in the past 3 years), we have recently updated our legal website design guide page. Including a section ‘Strategic website design with great conversion rates - top 5 tips’, this explains among other things our philosophy to great law firm web design (i.e. Don’t make me think), with information on what you need from your new website to really succeed online and generate profitable business that will help your firm grow in a competitive marketplace. We hope you enjoy and hopefully you’ll pick up some useful tips when you consider redesigning your own website.

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Lawyers Establishing Authority Through Excellent Content Marketing

content marketing lawyers establishing authority

Leading business development consultant to lawyers and law firms in the UK Stephen Gold has published a number of new opinion pieces in the Journal of The Law Society of Scotland. In his latest piece, entitled Head and Shoulders Above: It’s visible experts who see off the competition, Stephen outlines how lawyers and professionals can win influence in a crowded marketplace; how they can establish authority and become ‘visible experts’.

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Our Top Blog of 2014: How Law Firms Make Money on the Internet

increase spend internet marketing law firms uk
clear conversions seo law firms uk

After reviewing our many blog posts of 2014, we were interested to find out what blog post was the most successful. So what blog post did you all view and share the most? (Drumroll…) The winner with 10,464 hits was Stephen Moore’s, ‘Can Law Firms Really Make Money on the Internet? Here’s the Proof & 5 Step Recipe for Success’.

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Hootsuite and Moore Legal Technology: Webinar on Social Media Strategies for the Legal Sector

Social Media Strategies for Law Firms

For many businesses, not having an online presence in today’s technology-focused culture is unthinkable. Offline advertising, repeat business and word-of-mouth are undeniably important. But when you consider the number of people who turn to the internet to search for any and every service imaginable, you’d be mad not to invest in developing your brand and business online.

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Shining a Light on Dark Social for Law Firms

client a dark social referrals

It's no secret that online marketing is a moving target. The internet, and especially search engines & social media, are constantly evolving. It's our job to keep up with these changes.

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Moore Legal Technology Shortlisted for Top Award

scottish legal award finalist moore legal

Moore Legal Technology is delighted to be shortlisted in the category of Support Team of the Year at the 2015 Scott + Co Scottish Legal Awards.

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Moore Legal Technology receives Google Accreditation!


As we always say to our clients, being able to show that you are an authority on a particular subject can be the difference between winning and losing new business online.

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Unlock Free Legal Advice


Searching online for reliable knowledge on legal matters can be tricky – most sources these days are either out of date, out of the loop or far too costly. A group of lawyers, advocates, barristers and law graduates have all grouped together to tackle this problem and have created, ‘Unlock The Law’ – the free legal advice site covering the UK.

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Legal Market more Competitive than Ever


According to a recent report from the Law Society of Scotland, the number of practising Scottish solicitors has reached an all-time high of 11,000. That’s the equivalent of one solicitor for every 500 Scots.

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5 Ways Barristers Can Seize Opportunities Online (Watch Out Solicitors)

legal blog within website or subdomain
whiteboard new business enquiries

A new Legal Futures report, “Barristers urged to grab litigation opportunities after “modest” beginning”, notes that only 129 barristers have seized the opportunity to conduct litigation in England & Wales since the restriction was removed a few years ago. Barristers should be considering how to harness this opportunity should it be right for their business model. Having helped many barristers achieve online success, Moore Legal Technology present 5 of the top ways barristers can thrive online and rely less on just solicitor referrals.

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Inbound marketing for law firms - For those about to Flock.


The forces that are driving change in the legal profession are wide and varied. The ability of law firms and individual solicitors to respond positively and innovatively to these challenges will determine who survives and prospers. Competition for new business is fierce, a dog eat dog world, one might say.

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Event For Scottish Law Firm Partners & Associates: 10% Off Law Society Seminar


We are pleased to note that alongside one of the UK’s leading law firm consultants, Stephen Gold, our directors Chris Davidson and Gavin Ward are presenting at an upcoming Law Society of Scotland event in Glasgow later this month.(26 November 2014)

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Is Your Law Firm’s Website Secure?

secure law firm website

Do you know which content management system (CMS) your website is implemented on? Do you care? Probably not. And why would you, unless something really, really bad was to happen to your website as a result of your site being implemented on a particular CMS and that CMS being prone to attack.

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6 Common Misconceptions of PPC by Lawyers and Law Firms

Not really sure how pay per click advertising is or how it could benefit your law firm? Read our new guide on the most common pitfalls professionals in the legal sector come across when deciding whether or not to invest paid online advertising. 

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A responsive website is critical to your law firm’s online marketing activities

Responsive website design for law firms
non mobile optimsed website law firms

Last seen in 2012, Google has once again begun to test mobile icons alongside sites that are mobile friendly in SERPS – both those that tell users that a site is mobile-optimised and those that warn against sites that aren’t. Search Engine Watch reported instances of this happening earlier in October and we spotted it again from our mobiles yesterday (22 October – sample shown is from one of our customers’ responsive law firm websites).

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