Moore Legal Technology’s Blog

Welcome to our blog about online business generation for law firms and other businesses in the UK and around the world. We share in particular our tips on strategic website design, inbound marketing, conversion and analytics, legal technology, search engine optimisation and social media marketing strategies and advice. Contact us to find out how we can help your firm generate more business online.

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Recent blog posts
Do clients search for a solicitor locally or nationwide? This blog could get you many more online enquiries.

Recently we were invited to tender for the delivery of online marketing services to a long-established law firm in England. At the meeting one of the key discussions related to whether we’d recommend focusing the online marketing efforts and investment into targeting people searching locally for their lawyer or nationally. Indeed, we get asked this a lot and taking the wrong approach on this could be costing your firm thousands of online enquiries each year. So what’s the right answer?

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'Who says you need great content for your website? All the experts, that's who!'

My colleague Patrina Nolan and I were given a fantastic opportunity last month to attend the prestigious event that is SMX. The two-day conference took place on the 20th and 21st of May and was held in the ETC Venues in Bishopsgate.

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Online Reviews for Law Firms

“My law firm has a bad review online. Can you delete it?”

We get asked this question all the time. Unfortunately, there’s not a lot we can do to get rid of negative reviews. Google, Facebook and review services such as Trustpilot, get companies reporting bad reviews all the time, and it has to be genuinely libellous or inappropriate to get them to take action.

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7 online marketing tips for law firms.

I spend a significant amount of my working week speaking to law firms about their websites. Indeed, I recently gave a talk for The Law Society of Scotland on what makes an effective law firm website. I discussed how we see certain issues appearing time and time again, and opportunities missed in terms of not giving your website the best possible chance to generate lots of profitable new enquiries.

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ppc seo digital marketingSearch engine optimisation (SEO) and pay per click advertising (PPC) are the two leading strategies involved Search Engine Marketing (SEM) designed to:

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