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Dave Kerr will be running the Paris Marathon this Sunday for the Mo Farah Foundation.
Gavin Ward
Latest blog posts from Gavin Ward regarding digital marketing and online business generation for solicitors, law firms and other UK businesses. To find out how we can help you call us on 0845 620 5664.
Gavin Ward
Gavin is a Search & Social Media Marketing Manager at Moore Legal Technology. A former commercial lawyer, Gavin also blogs under WardBlawg, YouBlawg, FamilyBlawg, LabourBlawg etc. Gavin has an in-depth knowledge of keyword research, content drafting and optimisation, link building, social media for law firms and businesses particularly in respect of blogging, LinkedIn, Twitter and Google+, online business generation and Internet marketing generally.
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Guest post regarding the future of website marketing and some of the key considerations for your law firm.
...Earlier this week I presented to the Glasgow Sole Practitioners’ Group at The Royal Faculty of Procurators on the subject of Search Engine Optimisation (SEO) for Sole Practitioners: Getting You Found Online.
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Search engine optimisation (SEO) is most often associated solely with Google, Bing and Yahoo. But it must not be forgotten that search engines also exist with the dominant social media platforms (Twitter, LinkedIn, Facebook, Google+ etc) and, with the growing significance of social media, these are becoming more important (indeed, there is a growing specialism in ‘social media optimisation’ (‘SMO’). Twitter search, in particular, just received a massive boost.
At the start of 2012 we blogged our top 7 online marketing tips for professional services companies for the year. Looking ahead to 2013, here are our top digital marketing tips for law firms, lawyers and other businesses to get the most from their online marketing efforts and investment.